Charlene Jaszewski » Graphic Design Samples

Business Card Design: Compleat Wine Cellars

charlene — Thu, 20 Nov 2008 22:20:39 +0000

Compleat Wine Cellars is a custom wine cellar design business run by Alicia Anderson in Minneapolis, Minnesota. Alicia hired me to design a logo and business card. Shown are two versions of the card.

Compleat Wine Cellars Biz Card Front

Compleat Wine Cellars Version 2

Business Card Design: Citizen Kanine

charlene — Thu, 20 Nov 2008 22:05:25 +0000

I loved this project! Citizen Kanine is a Minneapolis, Minnesota-based dog training service. Curtis Johnson, the man behind the dogs, provides dog socialization and behavior training to neighborhood dogs in Southwest Minneapolis. Curtis hired me to design a business card for his services. This was a great project for me, as Curtis was open to a fun design.

Citizen Kanine Business Card

Citizen Kanine Business Card Back

As part of their training, Curtis brings a group of dog to Java Jack’s cafe near Lake Harriet in Minneapolis, where they learn how to chill out while Curtis grabs a cup of Joe. I took this opportunity to take a bunch of candid photos of Curtis interacting with the dogs. The photo on the business card front needs no explanation – the dogs are completely focused on Curtis as the “head dog.” The photos on the back are some of his “regular” clients.

Marketing Materials Redesign: Spirited Impact Show Fliers

charlene — Thu, 20 Nov 2008 21:53:07 +0000

Spirited Impact is a life coaching company run by my friend Nicole Stone. She hired me to do some redesign on her show materials.

She had all the necessary info on the sheets, they just needed some spiffing up – with her logo, and with some language tightening.

Spirited Impact Services Expo Sheet

Spirited Impact Expo Products List

Logo Design: LemonHead Fred

charlene — Tue, 14 Oct 2008 18:16:02 +0000

Spirited Impact hired me to design a logo for an essential oil product, made with lemon and other essential oils.

Spirited Impact is a life coaching company run by my friend Nicole Stone. She coaches a lot of children and has found that using blends of essential oils really has an effect on their mental state. LemonHead Oil Blend is made specifically for children who need to be focused, calm and attentive to the tasks at hand. Since it is for children, Nicole wanted me to design a “mascot” for the logo. She also has plans for a children’s book on the adventures of LemonHead Fred.

For this project, I designed and produced the LemonHead Fred logo, label for roll-on oils, a button design, and wrote the marketing copy on the label.

LemonHead Oil Roll on design

LemonHead Fred